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Post by account_disabled on Dec 19, 2023 1:47:28 GMT -5
An SEM campaign can be an effective tool for companies that are just starting out or want to strengthen their online presence. It also allows you to monitor the effectiveness of the campaign and adjust it depending on obtained results. What is an SEM campaign and when is it worth thinking about? What is SEM compared to social media advertising?
SEM and social media advertising are two different Phone Number Data marketing strategies that aim to reach as many potential customers as possible. As we mentioned earlier, SEM focuses on promoting a website or product through paid advertising in search engine results. Search engine marketing relies on keyword phrases to target ads to people who are looking for answers to queries they type into an internet search engine.
Social media advertising focuses on promoting your brand using channels such as Facebook, Instagram, Pinterest, TikTok, LinkedIn and others. Social media advertising is targeted to users of these platforms, allowing you to precisely reach a specific audience based on very detailed demographic data and data on preferences, activity and purchasing behavior collected by a specific platform.
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